Y/Project, Arianee, and Maison Neyret Unveil the Future of Fashion with Digital Product Passports
In a groundbreaking move towards circularity, Y/PROJECT, the avant-garde Parisian label designed
by Glenn Martens, proudly announces a strategic partnership with Arianee and Maison Neyret.
Together, they unveil a revolutionary leap in sustainable fashion – Blockchain-based Digital Product
Passports (DPP) for denim items within the Y/PROJECT Evergreen collection.
A COLLABORATIVE EFFORT: Y/PROJECT, ARIANEE, AND MAISON NEYRET PIONEER SUSTAINABLE FASHION TECH
This common effort with Arianee and Maison Neyret marks a significant milestone in the
intersection of fashion and technology, bringing forth a new era of transparency and sustainability
in the industry.
Category Press Releases